Three core competencies differentiate Adhawks from other advertising agencies:
Creativity. Availability. Niche Expertise.
Creativity.
Adhawks uses its own unique, integrated, multi-disciplinary, customer-focused creative process.
Availability.
Because of its size, Adhawks is nimble and can turn things around effectively and efficiently for all of its customers, regardless of size.
Niche Expertise.
Besides its experience in healthcare, financial and manufacturing industries, Adhawks has also developed strong niche expertise in multi-cultural, diversity and public service marketing & advertising.
Sonia Ruiz
President & CFO
sonia@adhawks.com

Principal duties include overall management of public relations and marketing communications with national, regional and local advertisers. This includes supervision of staff, management of accounts and sales, budget planning and directing collateral material production. Founder, partner.
With over 35 years of experience in advertising, marketing, research, account services, publications work, production and media, Sonia is a mecca in the art of negotiations.
As the co-founder of Adhawks, Sonia’s endless contributions and expertise has made Adhawks a success and has set a fine example in the community of being a female and minority business owner.
Assertive in ensuring that her clients are getting the best product at a fair cost, her energy is relentless in organizing winning marketing plans; another important facet in servicing our non-profit clients.
Sonia has worked with many national clients such as: American Home Foods, Aristokraft Cabinetry, Army-Air Force Exchange Service (AAFES), Cissell Manufacturing, Clark Memorial Hospital, Glenmore Distillers, KFC, Jefferson Hospital, Lakeview Rehab Center, Chi-Chi's, Brain Injury Association of Kentucky, McDonald’s and Presbyterian Church (U.S.A.).
Some past awards and affiliations include: Healthcare Marketing Report Awards on behalf of Jefferson Hospital; multiple Thoroughbred Marketing Awards on behalf of Clark Memorial Hospital and Lakeview Rehab Center; Women in Communication Membership Chair; Wilmette Women’s Club Membership Chair; International Order of Ears Volunteer, BPW Women’s Club; and Republican Women’s Roundtable, Washington D.C.
David Hogan
Vice-President, Client/Creative Services
david@adhawks.com

David Hogan’s primary duties and responsibilities include agency management, client services management, strategic marketing planning, existing client development, new business development and creative services management.
With over 25 years experience in design, advertising, marketing and account services, David has a reputation among his clients for out-servicing the big agencies with his fine attention to detail, contagious enthusiasm and a heightened ability to listen.
Hogan possesses over 25 years of Advertising & marketing experience with Major Brands including Allied Domecq Spirits (Westport, CT), Allied Domecq Wines (Healdsburg, CA), Allstate Insurance Company (Chicago, IL), American Express (New York, NY), Brown Forman Corporation (Louisville, KY), Canadian Harvest (Toronto, CD), First Data Corp (New York, NY), Kentucky Farm Bureau Insurance Companies (Louisville, KY), Kentucky Harvest (Louisville, KY), Kyocera International (Atlanta, GA), Lexmark International (Lexington, KY), Maker’s Mark (Loretto, KY), NASCAR (Daytona Beach, FL), NHRA (Pomona, CA), R.J. Reynolds Tobacco Company (Winston-Salem, NC) and U.S.A. Harvest (Louisville, KY).
Hogan graduated from The University of Dayton (Dayton, OH) in 1984, where he earned a Bachelor of Science (B.S.) Degree in Marketing, with a concentration in Advertising, and a Minor in Management.
Marcella Ruiz
Associate Creative Director
marcella@adhawks.com

Directs the execution of advertising projects. Designs and executes electronic layout and formatting of collateral, packaging, display and advertising projects. Design may integrate typographic, photographic, illustrative and graphic elements. Specializes in production of Spanish materials. Additional responsibilities include account coordination and copywriting.
Erin Whaley
Accounts Manager
erin@adhawks.com

Preparation and successful execution of account services projects, working closely with account executives and team members from Creative Services and as well as with administrative staff, vendors and clients. Responsible for routing and communicating work projects and deadlines to internal and external customers, quality control and outside vendor coordination.